A dental website built around the patient’s journey, not just the product.
Project overview
Bival Dental is a dental clinic known for its exclusive line of implants, led by someone genuinely recognized as an expert in the field. Rather than centering the site on the product itself, the goal was to support patients through the whole treatment journey, from the first uncertainty through to the financing and insurance side of actually getting it done.
What I built
I built the site from the ground up, from the WordPress setup through the custom content structure it needed. That meant a custom post type for the price list, before and after cases, educational material, and media features like podcast appearances, alongside 3D animated video used as a scrolling background element.
Why WordPress
WordPress was the right fit here because of how much custom structure the site needed: several distinct content types, strong SEO, and analytics tracking built to be customized as the clinic’s needs grow.
What mattered
The whole site was built around two things: education, so patients understand what to expect before, during, and after treatment, and expertise, since the person behind the clinic is one of the more recognized names in the field.
